BOM Star Rational
This is the most important aspect that our judges will be looking for. Raw and untapped or undiscovered talent is what defines our existence as the BOM Talent Search.
Originality
We always like the artists to be as original as possible, when expressing themselves. We need to see the most indigenous expression in each art form.
Creativity
There is always an expectation for artists to go beyond what is normally or traditionally expected. We expect them to be more creative, coming up with or adding new dimensions in their performances.
Knowledge
Every contestant is expected to be reasonably knowledgeable in every craft or talent that they will be demonstrating. BOM Talent Search programme is also full of skills development interventions that participants benefit from.
Commercial Viability
It is always very important to ensure that in whatever talent that is discovered and nurtured, there is always a special attention that is given to it, including the way it is packaged, to ensure its viability, commercially.
